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white label NFT marketplace

Short Guide on White Label NFT Marketplace

White Label NFT Marketplace

Investors and Entrepreneurs choose white label NFT marketplace because of its 100% customization and where multiple features can be added upon as per your business requirement. Youngsters have gained knowledge of the blockchain and NFT which would result in the future developments of the NFTs and at the same time creators have also gained a reputation in their surroundings because of the development of NFTs and NFT marketplace. The minted NFT may be audio, music, video etc. Creators of these digital assets list their creation as NFT in this NFT marketplace in exchange for cryptos. The creators may put their NFTs in auction or as open bid.

White Label NFT Marketplace Development

Developers plan and design the White Label NFT Marketplace development from the clone script as per the clients requirements. Entrepreneurs and businessmen start their white label NFT marketplace in the crypto sphere because its deployed at a shorter time period and at a low cost. Developers mostly plan white label NFT platform development as per the following sequence

  • User Interface development
  • Determine the Blockchain Network
  • Token Development
  • Coding of smart contracts
  • Integration of IPFS storage
  • Beta Testing
  • Deployment

UI development — Develop the most attractive and user-friendly UI as it gives the first impression of your NFT platform to the users, also an easily accessible user interface will benefit you with many active users.

Determine Blockchain network — Select any of the blockchain networks in which your NFT marketplace has to be built.

Token Development — The token standard for the NFTs listed on the marketplace has to be developed. The token may be a 721 or 1155 standard and the tokens developed are end-to-end encrypted.

Coding of smart contracts — The operations and transactions in a decentralized marketplace is monitored and processed with the programmed smart contracts. Coding up for all the modes of operations in the marketplace is the ultimate task for the developers.

Integration of IPFS storage — The NFTs listed on the marketplace are stored in the IPFS storage, user’s data and other data are stored in DB. Developers integrate the storage setup with the marketplace after developing the platform.

Beta testing — After the storage is integrated with the and the marketplace goes through a flow of tests to fix the bug issues. Developers test Marketplace on testnet before launching.

Deployment — Developers finally deploy the marketplace on the client’s server. Then its released to the global market for all the users around the globe.

Alluring features

Storefront — The passing users become your marketplace active users with the first impression of your marketplace. Developing the best attractive storefront with all features would gain users for your marketplace.

Auction — The most prominent feature that most of the users like, putting the NFT in an auction and selling it for the best price. This would retain your users for a long period of time and gain new users with respect to NFTs on auction.

Security — The most dominant one where the marketplace has to gain the trust of the users and developing a secured marketplace with DDOS, CSRF, SSRF, and more features to prevent invasive hack attacks will gain your trust and the marketplace would be free from cyber attacks.

Dashboard — A most informative dashboard for users as well as admin. Users can view all transaction history and NFT details.


Effective data — Developing a white label NFT marketplace would benefit you with the history of data for each NFTs and the user’s history.

Smart contract audited — The marketplace is smart contract audited where all the bugs and vulnerabilities will be fixed.

Quick deployment — The marketplace can be deployed quickly because of less time required in the development and fixing of bugs.

Scalability — The developed white label NFT marketplace will perform well without any interruption with even 50,000+ active users on the marketplace.

Famous White Label NFT Platforms

Developing a white label NFT marketplace will benefit you with less development cost and the time requirement for the marketplace development. Developing white label NFT marketplace with famous clone script like Opensea clone and Rarible clone would benefit in driving traffic. And developing it from a popular clone will benefit your marketplace with many new features. Check my blog how to create an NFT marketplace to know the complete development process of NFT marketplace.

White Label NFT Service

Mostly used white label NFT platforms are Opensea clone and Rarible clone. Most of the investors and entrepreneurs prefer the above-mentioned clones for their white label NFT platform development. The ultimate goal of developing a white-label platform is because of the quick launch and trouble-free access of the platform.

Opensea clone

Developers can develop your Opensea clone on any of the blockchain networks. The Opensea clone facilitates from minting to selling your NFT with its secure platform. Blockchain experts are able to build opensea clone with multichain operability features. The clone is capable of running different blockchain networks like Ethereum, Binance smart chain, Solana, Polygon — for example.

Rarible Clone

Developers build Rarible clone which can is 100% customizable and also experts are able to build Rarible clones on the various blockchain networks. Developers develop Rarible clone which supports various NFTs like arts, images, videos, music, digital collectibles, game cards, metaverse, and more.

Why launch a White Label NFT Marketplace?

Entrepreneurs and businessmen thinking to start a business in the crypto sphere can think of launching a NFT platform. As the youngsters show interest in cryptos and NFTs, all the digital assets will be as NFTs in the future. Most prefer the white label NFT marketplace to develop an NFT Marketplace from scratch. This is because of the time and cost involved in developing an NFT platform.


Launching a white label NFT marketplace will profit you in millions as NFT is in its peak stage attracting many young users all over the world. Have an idea in the NFT marketplace approach Maticz to develop your NFT platform. Maticz, the leading White label NFT marketplace development company. Maticz successfully completed 50+ projects on Ethereum, Binance Smart chain, Cardano, Solana, Tron, polkadot and Polygon blockchain networks.

Hi this is Lucas Andrew, Business Analyst at Maticz. Maticz, a leading White Label NFT Marketplace development company.